"What is the greatest principle in advertising law? Puffery!" by New York Law School
 

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Wednesday, April 22, 2009

Anthony diFrancesca will look at the greatest principle in advertising law: puffery. The audience will have a chance to participate in a discussion on puffery case law, advertising scenarios, the policies behind the law of puffery, and whether the law fulfills the policies.

Publication Date

4-22-2009

What is the greatest principle in advertising law? Puffery!

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